When Identity is a Design Choice

The more we interact with tech in a human-like way, the more the devices can bring out the best—or worst—in us.

I recently penned a piece for IDEO Labs, which graduated to an IDEO Blog piece, and ultimately got picked up by the tech publication Quartz.

In these articles I explore the identity of humanized assistants, and the design considerations one must keep in mind as we move into a new era of interaction design – the Affective User Interface. To suss out how users perceived humanized assistants, I commissioned work from artists via the social gig site Fiverr, who interpreted the personality of Siri and Alexa. More detail here.

These articles are based off a series of talks that I presented in late 2017 at the IDEO SF studio and at Ignite SF @ The Brava Theater, San Francisco. Happy to share again, if interested let’s talk.

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