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IDEO Designs On-Citizenship

How might we modernize and humanize the US census in the era of big data?

We believe that when gathering personal information about US citizens, the interaction should feel like just that, personal.

Welcome to the future of the US Census. Our reimagined censUS is a trusted place for Americans to share their stories and perspectives for government policy makers to listen and take action on.


The CensUS app is a public sector design concept developed as part of the IDEO Design On Citizenship challenge.

Read more about CensUS here.